About Baseline StudioSystems

Baseline StudioSystems is the premier licensor and syndicator of entertainment data and associated applications to professionals in the film, television, media and financial sectors. Launched over two decades ago as the first company of its kind online. Baseline StudioSystems has long set the standard for collecting and distributing verified film and television industry information.

Baseline's subscription databases are used companywide by every major studio and broadcast network in the U.S. as well as hundreds of individuals and allied firms worldwide. Baseline's full time researchs staff interacts with industry professionals throughout the day, verifying information and updating the database in reel-time. The resulting resource, which contains profiles for more than 1.5 million industry professionals, is the most comprehensive resource of its kind. Baseline licenses data to several leading information outlets including Lycos, E! Online, Yahoo! and Comcast. Baseline also builds custom data feeds for use in corporate network environments. Baseline's engineering team develops custom solutions to meet the diverse needs of its syndication customers. Based in Santa Monica, Baseline StudioSystems is a part of "The New York Times Company(NYSE: NYT)

About The New York Times Company

The New York Times Company (NYSE: NYT), a leading media company with 2005 revenues of $3.4 billion, includes The New York Times, the International Herald Tribune, The Boston Globe, 15 other daily newspapers, nine network- affiliated television stations, two New York City radio stations and 35 Web sites, including NYTimes.com, Boston.com and About.com. The Company's core purpose is to enhance society by creating, collecting and distributing high-quality news, information and entertainment.

For more information on The New York Times Company, please visit http://www.nytco.com/index.html